Benefits of Blueberry

Your one-stop for everything on blueberries. From Benefits to Online Shopping, all on benefits of blueberry.

  • Blueberry Recipes
  • Benefits
  • Latest News
  • Videos
  • Where to Shop
  • Subscribe
Home / Latest News / New sources crucial to better blueberries

Latest News

New sources crucial to better blueberries

February 28, 2018

Tweet

Sources including Portugal and Morocco are becoming more important for the European blueberry market as consumers come to expect better-quality fruit year round, according to berry marketer Driscoll’s.

The company, which provides European customers with blueberries throughout the year, said that the recent surge in demand for the fruit had placed increased pressure on suppliers to deliver consistent taste and quality, be it January or July.

As a result, it said, its strategy in terms of sourcing is to follow the sun, only selecting only those growing regions that offer optimum conditions.

Furthermore, by combining this with the best-matched varieties and most dedicated growers, Driscoll’s said it could promise a “berry taste sensation” every time, offering varieties that have been developed for unique depth of colour, juicy plumpness, full flavour and just the right balance of sweet and sour.

With South American production coming to an end for the year, Driscoll’s expects to oversee a seamless transition to southern European production in the coming weeks, with volumes of its own trademarked varieties Stella Blue and Violeta becoming available in countries including Spain, Morocco and Portugal.

Portuguese Driscoll’s grower João Ferreira said Stella Blue was his berry of choice. “A little bit wild, it has the sourness you expect from a blueberry, with just the right amount of juicy sweetness—exactly what you’d imagine plucking out in nature,” he observed.

Ferreira produces blueberries in the Zambujeira region of southern Portugal, an area he said had the “perfect climate” for growing berries.

“The soft springs and gentle winters provide ideal growing conditions for the development of the bush and maturing of the fruit, resulting in superior size and taste,” he commented.

“The water supply and soil structure in the region also play an important role. It all adds up.”

SHARE ON:

Stay Connected

NewsLetter Sign-Up

Subscribe to our monthly newsletter for all the latest blueberry news!

 

Featured Blueberry Recipes

Lemon Blueberry Mousse Cake

Blueberry Tea Drop Biscuits

Blueberry-Streusel-Muffins

Blueberry Streusel Muffins

Contact Us

benefitsofblueberry.com

Share this page:

© 2019 Womenfitness.net All rights reserved.